Signage sadness

In these difficult economic times we often find ourselves looking at what isn't being done, or can't be done. While we try to focus on the positive, new and progressive, occasionally we are so overcome by the glaringly obvious and awkward signage mishaps that we must report on these opportunities too.

CVG Concourse A

The restrooms signs at concourse A are pre-ADA and do not have braille or tactile letters. The imitation tactile "MEN" letters are about 2 inches high, and 1 inch thick. CVG probably considers this a low priority considering there are still burnt out monitors with a Delta logo pre-2000, and flights from that same era.

Off-Brand: Design Within Reach HNL

hyaline was recently in HNL for a little unplugging, and spotted this off brand signage at the DWR at Ala Moana Shopping Center. Typically rendered in Futura, the exterior sign was incorrectly formatted in Helvetica. Everything else in the store was correct.

Dry spell

It has been a very slow time for us at signitecture. It seems most signs are coming down the facades of buildings these days instead of the reverse trend. At any rate, we are still watching, and observing and hope to share some new inspiration again soon-All the best!

John Hancock Center Observatory

Just returned from the 2009 SEGD Branding Workshop in Chicago. An awesome series of presentations by some inspring professionals. Stayed at the Raffaello, which is a great boutique hotel a block from the Hancock Tower. So while walking by the Hancock, noticed the really great identity and signage for the Observatory. The graphics are set in NeoSans, with a cyan geometric spectrum of the tower.

New SEGD logomark

Our professional organization, the Society for Environmental Graphic Design has launched a new logo, to compliment their new website launching Monday 1/19. The logo and website were both designed by Pentagram as a pro bono project.  We really like the use of DIN, but the logo reminds us of something we've seen. This logo has caused quite a stir among SEGD members on the list serve.

New Year, New Signs

We have been quiet, but very busy in search of new sign images for the new year. Stay tuned, we will have more soon-promise!